Power of Liberal Arts in Business Education: Unlocking Potential

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The Power of Liberal Arts in Business Education

29 Apr 2024
- admin
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Are you a mid-career professional looking to upskill?
Will you be satisfied having gained your certificate, diploma, or degree and stepping out in the world having huge gaps in your knowledge and characteristics of the arts and sciences? – incapable of communicating confidently, thinking critically, strategic orientation, creative thinking, and problem-solving, etc.

The power of Liberal arts in business and society

Business involves using advanced models, tools, techniques, and perspectives to understand and interact with the world. However, business success isn’t just about transactions; it requires understanding people and society deeply. To excel, you need creativity, passion, innovation, and the ability to collaborate joyfully with others toward common goals.

Focusing solely on technical business matters without considering the context or the broader role of business in society, is like operating in a vacuum. Liberal education provides the context for developing holistic solutions that address both business and societal needs. This broader perspective not only makes individuals more interesting but also enhances their ability to attract and lead others in collaborative efforts. It cultivates soft skills that make individuals well-rounded and desirable employees across various industries.

Liberal arts – The choice of mid-career professionals

A recent report, upGrad India Career Upskilling, said that mid-career professionals showcased more interest in honing their liberal arts skills / soft skills, than in technical skills, industry-specific programs, and other conferences.

An education that blends liberal arts and business fosters –
- The development of thoughtful and informed civic leaders.
- Encourages individual freedom by promoting reflection and self-awareness, empowering individuals to think independently.
- By providing a deeper understanding of the broader context of business within society, history, culture, and ideology, it stimulates more creative, innovative, and entrepreneurial thinking.
- The interdisciplinary approach encourages the cross-pollination of ideas, leading to fresh perspectives and novel solutions.
But is there a program that blends business education with liberal arts, in India?

The PGDM by the top B-school in India

Is what you have been hunting for.

To meet the increasing need for innovation in business and the demand for critical thinkers, and creative problem solvers, the SOIL Institute of Management has launched its Post Graduate Diploma in Management (PGDM) in Business Design and Innovation. This represents a significant and innovative change in management education, aiming to nurture business leaders who are adept at problem-solving and fostering creativity.

The curriculum focuses on Design Thinking

Understanding and promoting a problem-solving approach guided by design thinking is a proven strategy to boost students’ innovation and creativity. At SOIL, students develop their understanding of design thinking through various classroom subjects, case studies, project work, and participation in design boot camps.

The curriculum includes courses like –
- Introduction to Design Thinking
- Design Dynamics.
With a foundation in Liberal Arts

A liberal arts education extends beyond teaching job-specific skills; it provides experiences and nurtures an understanding of life’s meaning. In today’s job market, soft skills are greatly valued by employers.

Our foundation program is designed to teach students the following –
- How to communicate your ideas.
- Find and analyze information and data.
- Adapt to new technology and professional trends.
- Work with others to solve problems.
- Make confident, knowledgeable decisions.
Take a look at the subjects taught.

Final Placements 2023

The following Placement Highlights will showcase SOIL’s efforts toward guiding the career paths of our students.
19.3 LPAHighest CTC

10.3 LPA Average CTC

10 LPA Medium CTC

49 No. of Companies Participated
Understand the placement process and report.